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Houston Print Advertising News
- News Publishers Fail to Capitalize on Online Advertising Boom [STUDY] Mon, 13 Feb 2012 05:06:19 -0800
Online advertising is booming. Already a $32 billion business, advertisers are expected to spend a full $62 billion online in 2016, when spending in online advertising will match print spending for the first time. But news publishers are not poised to cash in on the growth, a report released Monday by the Pew Research Center suggests. - Special Addy Awards presented Mon, 20 Feb 2012 19:59:31 -0800
The American Advertising Federation-Victoria presented top awards at its Addy Awards program on Friday. - Webster, Space Center Houston renew partnership Wed, 08 Feb 2012 08:59:26 -0800
There’s nothing quite like a good partnership, and Webster and Space Center Houston are quite pleased with theirs. - TV anchorwoman organizes fundraising event to benefit brother Tue, 21 Feb 2012 18:14:21 -0800
Posted Feb. 21, 2012, at 5:07 p.m. Last modified Feb. 21, 2012, at 6:15 p.m. - The Rise And Fall Of Spanish-Language Weekly Newspapers In California Fri, 17 Feb 2012 15:30:04 -0800
By Eduardo Stanley In late December, the Spanish-language newspaper El Sol, published by the Visalia Times Delta — a daily newspaper owned by Gannett — announced that it would close after eight years and a circulation of 15,000 weekly readers. The cited reason for the closure of the Visalia, Calif., newspaper was poor advertising revenue. [...] - Chronicle gets new top leaders Thu, 02 Feb 2012 10:07:56 -0800
Chronicle gets new top leaders HOUSTON CHRONICLE Copyright 2012 HOUSTON CHRONICLE. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. Published 09:25 p.m., Wednesday, February 1, 2012 John T. O'Loughlin joins Hearst, the Chronicle's parent, from the Los Angeles Times Media Group, where he was chief revenue officer and executive vice president of ... - GC ads air during Grammys Tue, 14 Feb 2012 17:42:30 -0800
Adele was the queen of the night at The Grammy Awards Sunday. But another big winner was Goshen College. - New Products from Reynolds Help Dealers Improve Operating Efficiencies and Transform the Customer Experience with the ... Sat, 04 Feb 2012 07:30:00 -0800
DAYTON, Ohio, Feb. 4, 2012 /PRNewswire/ -- Reynolds and Reynolds today announced a number of new product enhancements that are helping dealers improve operating efficiencies and productivity, while also ... - Arbitron Updates the MRC Accreditation Status of PPM Markets Wed, 01 Feb 2012 06:00:00 -0800
COLUMBIA, Md., Feb. 1, 2012 /PRNewswire/ -- Arbitron Inc. (NYSE: ARB - News) today issued the following statement regarding the Media Rating Council® (MRC) accreditation status of the radio ratings data produced ... - iVision Mobile Launches Inbound MMS, Adds Value to Its Mobile Marketing Software Thu, 26 Jan 2012 05:03:20 -0800
LOS ANGELES -- iVision Mobile, a leading mobile marketing and sms white label provider, announced today the addition of Inbound MMS (multimedia messaging service) capabilities within its platform. The ...
